Integrity: It's Kind of a Big Deal (Even in Photography)
Look, we all want to be known for our skills — sharp edits, great lighting, posing magic, maybe even the ability to get a toddler to look directly at the camera (a miracle in itself). But one thing I’ve found just as important — maybe even more important — is integrity.
Yep. That old-fashioned, Boy Scout, do-the-right-thing-when-no-one’s-watching stuff.
Photography is a business, sure. But it shouldn’t be transactional.
This isn’t just a swipe of a card and a gallery link in return.
People are trusting us with their people. Their memories. Their big moments. Their dogs. Their babies. Their grandparents. Their high school seniors who just won’t smile with teeth, no matter what we do. They’re handing us something meaningful — and when you see it that way, it changes how you show up.
When photography becomes purely transactional, it’s easy to rush. To cut corners. To think in terms of deliverables instead of responsibility.
Integrity is what keeps that from happening. It’s what reminds us that there’s a human on the other side of the lens — not just a client, an invoice, or a deadline.
So what does integrity look like in this world of shutter speeds and softboxes?
It’s delivering what you said you’d deliver, when you said you’d deliver it.
It’s not ghosting someone because you’re behind and don’t want to admit it.
It’s not slapping the same preset on every session just to save time.
It’s telling the truth, even if it’s awkward.
It’s not “borrowing” someone else’s photo and calling it inspiration.
It’s being the kind of person you’d want photographing your kids.
It’s also being honest with yourself — about where you’re at, what you still need to learn, and what you’re ready for. That kind of integrity creates trust. And trust? That builds fulfillment.
Because let’s be real: pretty pictures are great.
But being known as someone reliable, consistent, and kind?
That’s what keeps people coming back. That’s what makes clients refer you, leave raving reviews, and maybe even bring you cookies at their session (which is obviously the goal).
So yeah — keep growing. Keep creating beautiful work.
And keep treating this craft like the privilege it is.
Integrity.
It never goes out of style.